What I'm talking to my property developer clients about
What I’m talking to my property developer clients about. Often, when...
I Yearn for the Days of 'Precedented': Sales Office Survival in Yet Another Crisis
In May 2001, I started Diva Works with a $5000 loan...
You Can Buy a Brand but at What Cost?
You Can’t Buy Your Way to a Development Brand — But...
Sales Offices are still relevant
Relevant, Not Redundant: The New Role of Sales Offices in Selling...
5 lessons learned from 25 years as a business owner
25 years of business ownership—about as long as the gap between...
What Diva Works founder Fiona is seeing in sales offices right now: the good, the bad and the future
After 24 years in the sales office game, our founder, Fiona,...
If you do nothing else with your sales office, do these 5 things
After years of building sales offices and display suites that actually...
How to save money on sales office delivery
The most expensive sales office isn’t always the one with the...
How to measure sales office success
Too many developers treat their sales offices like expensive art galleries...
How real estate market affects display suite & sales office design
In the real estate market, whether you’re selling houses or buying...